See an example brief. The following is a sample creative brief for logo design projects that strikes the delicate balance between being relatively short and to the point but without glossing over any important areas.
Every graphic designer wants to design something out of the box for their client and customer but it s important to understand client customer requirement to deliver the required result as per the requirements.
Questionnaire logo design brief. It is way easier to sell to a client that tells you what they are out to achieve and what their preferences are. Before you design a logo for a client it s important to have a solid understanding of the brief. But what the most successful companies know is that defining a solid brand identity helps establish the groundwork needed to pursue marketing tactics that support lead generation and customer.
It highlights what s important to the client. Once you have finished entering your information simply press the submit button on the last page and your form will be emailed to me. Then if required i will follow this up with a discussion to fill in any blanks.
2 client completes brief. Logo design questionnaire 12 important questions for clients. Get an instant email alert when the brief is completed then easily view the results online.
Because it doesn t provide direct measurable results it s usually the last thing a company is willing to spend their money on. It s a simple 7 question survey that i ve crafted over nearly 7 years of experience. 50 questions to ask a client prior to designing a logo.
Please complete all fields on these 4 pages where possible. Write your own questions add rating scales and survey tables and change the fonts and colors to design an engaging effective questionnaire. A good logo questionnaire helps ensure that your design isn t a massive fail.
Personally i like to send a questionnaire to the client. When you re done publish your questionnaire on your website to collect information online or keep the form open on your phone or tablet to get responses in person. That s because it provides a solid understanding for your design brief.
3 receive completed brief. Doing so early on will pave the way to a successful outcome bring the client s vision to life and hopefully build a long lasting relationship that will result in repeat business. Benefit 2 easier sales.
By drawing out as many questions as possible you ll be creating a smooth journey towards a proud worthy outcome that your client will rave about. Not many people enjoy filling out questionnaires but for your project to be successful i need some background information about you and your visions. Developing a brand identity is one area of marketing that s often overlooked.
Send your client the perfectly optimised letscommence logo design brief. Brand logo questionnaire. A logo design questionnaire is absolutely vital right after you signed the logo design contract template and well before logo creation commences.
A logo design brief is an essential tool when designing a logo as both the designer client have a clear understanding of the goals objectives of the logo. 24 questions to get you started. The ultimate 10 question logo design questionnaire.
Sample creative brief for logo design. This means you re going to have to ask a lot of questions to draw out as much information as possible. A logo brief is like a roadmap for you as a designer.
If you are freelance logo designer or running a logo design company then this logo design questionnaire will be insightful for you to establish dispute free relationship between you and client. The simple and engaging questions takes just 5 10 minutes to answer.